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Visual Intelligence: Microsoft Tools and Techniques for Visualizing Data, by Mark Stacey, Joe Salvatore, Adam Jorgensen
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Go beyond design concepts and learn to build state-of-the-art visualizations
The visualization experts at Microsoft's Pragmatic Works have created a full-color, step-by-step guide to building specific types of visualizations. The book thoroughly covers the Microsoft toolset for data analysis and visualization, including Excel, and explores best practices for choosing a data visualization design, selecting tools from the Microsoft stack, and building a dynamic data visualization from start to finish. You'll examine different types of visualizations, their strengths and weaknesses, and when to use each one.
- Data visualization tools unlock the stories within the data, enabling you to present it in a way that is useful for making business decisions
- This full-color guide introduces data visualization design concepts, then explains the various Microsoft tools used to store and display data
- Features a detailed discussion of various classes of visualizations, their uses, and the appropriate tools for each
- Includes practical implementations of various visualizations and best practices for using them
- Covers out-of-the-box Microsoft tools, custom-developed illustrations and implementations, and code examples
Visual Intelligence: Microsoft Tools and Techniques for Visualizing Data arms you with best practices and the knowledge to choose and build dynamic data visualizations.
- Sales Rank: #1440323 in Books
- Brand: Brand: Wiley
- Published on: 2013-04-29
- Original language: English
- Number of items: 1
- Dimensions: 9.20" h x .90" w x 7.40" l, 2.13 pounds
- Binding: Paperback
- 432 pages
- Used Book in Good Condition
From the Back Cover
Create visualizations that are right for your data
When we speak of visualizing data, we must keep in mind that any representation of data other than simple text is indeed visualization. But not all visualizations are suited to all forms of data.
Bar, column, and line charts; scorecards and key performance indicators; network maps; tables; and custom graphics drawn by an illustrator are all visualization techniques that, when used appropriately, will convey the meaning of data. In this full-color book, you'll discover the different visualization types and, more importantly, learn how to choose and create one based on the data you have.
- Learn to choose an appropriate visualization for your data
- See how visualizations differ from infographics
- Explore Microsoft's visualization tools, including PerformancePoint®, SharePoint®, Excel, Power Pivot, and PowerView
- Find out how to use 3D effectively
- Use HTML5 and related technologies to create your own custom visualizations
- Examine several useful visualization strategies, complete with examples of available tools
Companion website
Find all the code samples used in the book on the companion website, www.wiley.com/go/visualintelligence, along with screen captures of various visualizations.
About the Author
Mark Stacey founded Pragmatic Works South Africa (a company specializing in data management and presentation) and Aphelion Software (software for visualization). He has developed visualizations for major corporations and the South African government. Joe Salvatore is a Business Intelligence Architect with Pragmatic Works. He has been a database architect, business intelligence developer, and application developer for more than 15 years. Adam Jorgensen is President of Pragmatic Works, Director at Large for the Professional Association of SQL Server, and a Microsoft SQL Server MVP. He regularly speaks at industry events.
Most helpful customer reviews
5 of 6 people found the following review helpful.
Good review of all current Microsoft Visualization Tools!
By Steven Wake
The first thing that you will notice about this book is that it is published in color, and no I'm not just talking about the cover, but the pages in the book actually have color printing throughout. While most of you may think that this isn't a big deal, for technical books it is very rare that you can get a publisher to take this risk since it does add to the cost of the printing the book. In the case of this book though, it is required that it be printed in color because of the different visualizations being shown throughout along with helping to highlight points throughout about good and bad use of color in visualizations. There are many diagrams, screenshots and pictures throughout the book, which help to summarize the various tools that are being referenced. This is probably the strongest point about this book is that it does a great job outlining exactly what each Microsoft visualization tool does and does not do. The technologies covered are all Microsoft in this book, so you will not find any comparisons in detail on the Microsoft tools over a competitor, which I think helps to narrow the focus of this book and prevents it from becoming overly complex in explaining what each tool can or cannot do. The Microsoft technologies covered span from Microsoft Excel, SQL Server Reporting Services, PerformancePoint to the newest PowerPivot and Power View and few others in-between.
This book is great for anyone that is evaluating various Microsoft visualization tools and having a hard time deciding which ones to use in their applications. It is also great review for those that have used most or all of these technologies over the years to make sure you understand them and help to explain the newer ones that you may not know so much about. I have used all of the tools mentioned in this book in various applications over the years, so for me this book provided a great resource for clearing up why certain tools only do things in a very specific way. In the end I think that I will use this book in the future as a reference tool when I go into a client that is not sure what visualizations they want to use to help make the discussions go quicker and be able to provide quick samples of each.
I also want to mention that there are exercises that you can do in just about every section of this book. I did not actually go through these exercises at this time, but I do hope to have the time to go back and do that in the near future. To do all of these exercises you will need quite a bit of software since Microsoft has all of these tools spread across the SQL Server, SharePoint and Office families of products. There are instructions provided or links mentioned in the book for how to get all of this software setup along with where to get the sample data used. There is also a website setup by Wiley for this book that contains more information related to the book.
Overall, I found this book to be a very easy read and provided a great overview of lots of different tools in the Microsoft product list that can be used for visualizing data. The book also throws in some of the history of visualizations too, which I found really fascinating, especially the pictures of some very early ones. If you are thinking about using Microsoft tools for data visualization and unsure which tools to use, this book would be perfect for you since it will give you the details for each tool and what its strengths and weaknesses are. Even if you are a developer that works with these technologies, I'm sure just like me you still can get confused on which tools do which visualizations better than others, so it works as a great quick reference for that as well. And if you are looking for just that type of comparison, Appendix A has all of the features for each tool summarized in tables that makes it very easy to find the right tool for the job.
5 of 6 people found the following review helpful.
Great resource for visualizations
By Ron Davis
This book is in color which I did not realize but which helps tremendously. It is extremely well laid out and helpful for all experience levels. If you combine this with Stephen Few's "Show me the Numbers" you are on your way to rapid information transfer.
4 of 5 people found the following review helpful.
Mess
By Dimitri Shvorob
There is a striking contrast between the remarkably high quality of the book's graphics and the remarkably poor quality of its text. Written by three native English speakers and reviewed by two proof-readers and eight (!) editors, including two copy editors, "Visual intelligence" is littered with typos and grammatically incorrect or stylistically awkward sentences - but it's not typos that time and again make you go "Huh?" The book reads as something written by an ADHD sufferer. Passages make sense on their own - if often do not belong - but get lost in a disorganized, confused and goes-nowhere presentation. You can still pick out useful advice from this mess, but I would advise against spending time on this book. I would suggest looking at books by Brian Larson.
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